While endeavoring to build ideal houses, China Aoyuan bears in mind its original mission, undertaking its social responsibility in all repects. Over the years, responding to the instruction of poverty alleviation by the CPC central committee, China Aoyuan follows the lead of the Party and puts over RMB1 billion for charity cause and poverty alleviation. Aoyuan Charity Foundation, which is founded by China Aoyuan and follows the commitment of “love and warm each other” , launches “Double ten, Double hundred” targeted poverty alleviation program, provides education support to needed areas, makes donation to schools, offers help to disaster-stricken area and the poverty-stricken population, joins the “Dialogues with Mountains and Sea” and offers charity service. Meanwhile, it builds Aoyuan country complexes, adopts “Company + Farmers + Shopping Mall + Community + E-commerce” , a model to help famers expand the selling channels, and carries out “industry + city” to promote the “targeted poverty alleviation pattern with Aoyuan characteristics” and win the battle against poverty. It is awarded “the Poverty Alleviation Prize of the Year for Social Responsibility” .